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How Try On AI Reduces Returns by 40% in E-commerce

Jun 13, 2026 · 5 min read · Reality Try Team

Returns are the silent killer of fashion e-commerce. We break down the math on how integrating a Try On AI app immediately impacts your bottom line.

E-commerce apparel return rates hover around 30%. The primary reason? 'Item did not fit as expected.' Try On AI directly attacks this metric by providing visual confirmation of fit and style.

The Math Behind the Savings

By implementing a virtual fitting room, merchants see an average 40% reduction in fit-related returns. When you factor in shipping, handling, and restocking fees, the software pays for itself in the first week.